T W O L A N D S C A P E S. T W O S C E N T S.
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P R O J E C T S U M M A R Y
Created for the Dangerously Modern exhibition at the Art Gallery of New South Wales, this bespoke fragrance collection transformed two significant Australian artworks into immersive scent experiences.
Beginning with fragrance as the foundation of the collection, Hummdrum developed two original scent concepts before extending each identity through colour, packaging and product design. The final range included a natural soy wax candle, incense, handmade soap and room spray, creating a cohesive collection that invited visitors to experience the exhibition through multiple senses.
S E R V I C E S
F R A G R A N C E D E V E L O P M E N T
C R E A T I V E D I R E C T I O N P R O D U C T C O N C E P T & D E S I G N P A C K A G I N G D E V E L O P M E N T S A M P L E M A N A G E M E N T P R O D U C T M A N A G E M E N T
